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Do you know what web 1.0, 2.0 and 3.0 mean?
I can share, that I had no idea... and I use all of them on a daily basis, which may be true for you too!
This great blog, Nonprofit Tech for Good, did a fabulous job at explaining it and I'll do it very quickly for you now:
web 1.0 refers to when we push out information to an audience for example in the form of a newsletter or a donation ask, that isn't interactive in nature.
web 2.0 is an interactive site or social media application that allows two way communication, sharing of the information etc... It can include Blogs, wikis (I'll cover these in another reflection:) and so much more! There are thousands of web 2.0 tools that are at our fingertips.
web 3.0 takes these sites to mobile applications that don't just require being at a computer or laptop. This could include text message campaigns as well
If you combine them all you end up with an integrated campaign which appeals to a larger audience. Some folks still prefer 1.0 communication like our e-newsletter, while others would prefer to follow us on facebook, but not also receive a newsletter and to access it on their mobile device in order to donate immediately when they are asked rather than wait until they are at home.
When thinking about volunteer communications, we need to appeal to a wide range of demographics, so utilizing tools in 1.0, 2.0 and 3.0 are very important however the message used may vary based on the audience it is intended for. Not to mention, we may need to go really traditional and use a print ad or physical poster too!
If you watch the Sir Ken Robinson talk/animae on Changing Education Paradigms he tells a pretty convincing story.
Will this change in the 21st century? Or is it already with the advent of a lot more people home schooling, or even more recently the popularity of unschooling taking off. I would still say the mainstream public education however is still based very much so on the system of industrialism and creates a divide between children who believe they aren't smart due to the fact that they aren't a perfect fit for this type of education. I was one of the kids that was considered "smart" due to the fact that I did well in school. I could (and still can) memorize most of what you are saying, or what I just read and regurgitate it back to you to provide the belief that I understood it all.
On the other hand my husband wasn't one of the kids that you would have considered top of his class. He struggles in test taking and I would go as far as saying it creates self doubt in his knowledge just by saying there will be a written exam. Yet he is one of the smartest guys I know. You can give him an issue of any mechanical type and he will be able to come up with a solution that is well thought out, researched and more than likely will work. He can handle a house, a car, a bathroom reno, an amazing meal etc with ease, and is constantly driven to learn more about various subjects and have intellectual conversations. Yet he was a kid in the school system doesn't know how to value this type of knowledge and skill.
What do you believe are ways we can change the structure to build more self esteem and value of these smarts that we carry in our unique ways?
We all struggle with time and the pace at which it flies by. Although getting together in person is always a nice way to provide an orientation or training sometimes it is not possible.
I have built an online volunteer orientation to support our upcoming CIBC Wild Lilies Gala for the Canadian Breast Cancer Foundation. This will be the first time we have used a Pecha Kucha, or an online stand alone orientation for our volunteers and I'm curious to get their feedback.
The number one reason people start volunteering is generally because someone asked them to. Although we all have special skills, it is harder to recognize how we can be of use to an organization unless someone taps us on the shoulder, tells us, and then asks if we are interested in getting involved.
That said, at my stage in life I'm often passed over for these asks as people assume I am too busy. Working full time, commuting, looking after my 2.5 year old, getting ready for the next baby, and working on my side business... well this is all true, I LOVE to give back. I have been volunteering in my community since I was 6 years old, and it is one of the best ways to get to know new people, connect with those that you might not have, and gain a sense of purpose.
I enjoyed watching this short TED Talk this morning titled "A life lesson from a volunteer firefighter" by Mark Bezos. His understanding of how it doesn't have to be heroic acts contributed to society, but rather simple things that make the world a bit of a better place, is a really nice message.
Check it out and let me know what you think:
Here's the link to my first podcast. I've learned a lot about using Audacity and although this is my first attempt, I can already see opportunities to try this again to support volunteer engagement.
This first podcast was created for my PIDP course 3240 and is a summary on the Innovating Pedagogy Report 2014 put out by the UK Open University. Check out my resources section for the full report.